Monday 21 June 2010

Have YOU advertised on YouTube yet?


I believe advertising on YouTube is the best way to get the target audience's attention online. Whether the organisation chooses a video advert or just an interactive banner slammed onto YouTube's homepage; one way or another it is a great way to grab attention.

Currently, on my YouTube homepage, the only visible advert is a video ad of LG as seen above in the picture. Whether I want to or not, I still look at it, because it is a moving image right in front of my face. Cleverly it is without sound, so as not to annoy you, yet if you wish you can un-mute it and watch (which I'd recommend, since this ad is tailored to the World Cup 2010 and is rather funny).

This blog entry will be short, because all that needs to be said is that YouTube advertising is attention grabbing for the consumer, and thus advantageous for the company. 

Now the interesting thing to know would be what the purchase/sales rate of the advertised product is after its placement on Youtube??

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